Aperol, Campari or Select

All three are Italian bitter aperitivos and all three make a great spritz — but they're less alike than you'd think. Here's the difference.

Quick comparison

AperolCampariSelect
OriginPadua, 1919Novara, 1860Venice, 1920
Alcohol≈ 11%≈ 25%≈ 17.5%
TasteOrange, sweet with gentle bitternessVery bitter, herbalIn between, juniper and rhubarb
ColourOrangeDeep redRed
Spritz at Ancestral€6.00€7.00€6.50

Which one should you choose?

  • If you like sweet and citrusy: Aperol, the softest and most popular.
  • If you like properly bitter: Campari, more intense and stronger.
  • If you want something in between, very Venetian: Select, perfect with a green olive.

Can't decide? Our menu has the 50/50 — half Aperol, half Campari — for €6.50. Or build your own in the Spritz Lab.